Intel® Partner Alliance Migration FAQ

Intel® Partner Alliance unifies all partners in a modern programme, enabling collaboration and innovation. Existing partner programmes will be unified under the new programme, including Intel® Technology Provider, Intel® Cloud Insider and Intel® IoT Solutions Alliance, to streamline our partner programmes and provide one entry point to access partner benefits. Other resources you’ve come to rely on, such as Intel® Partner University and Intel® Solutions Marketplace, will also be available – all with a single sign-in.

Intel® Partner Alliance is a direct response to the growing demand for data-centric solutions. Our new partner programme will help you embrace complicated new technologies and the collaborative approaches we need to succeed in the evolving environment.

Our new partner programme will:

• Expand the partner types that our programme caters to
• Increase focus on solutions and partner collaboration
• Improve and deepen the training curriculum with specialised paths
• Unify partners into a singular programme with new value and an enhanced, streamlined experience

We expect a smooth transition from your current partner programme to Intel® Partner Alliance. If you are in of one of our current partner programmes, we have sent you an email sharing the details of Intel® Partner Alliance benefits and requirements that will go into effect at launch. Your current programme membership and tier will remain the same up to the launch of the new programme.

Roles in Intel® Partner Alliance are designed to group partners based upon their business competencies. Each role has its own set of requirements and benefits designed to meet the needs of partners in that role. With the new roles, partners are brought together in a unified programme to facilitate innovation. The new roles will be:

• FPGA Design Services
• Cloud Service Provider
• Independent Software Vendor
• Distributor
• Manufacturer
• OEM
• Solution Provider
• Service Integrator
• Guest

Explore the new roles ›

Yes. Under the new programme framework, tiers have been redefined to simplify and maximise programme benefits for partners across all industries and roles. The new membership levels are Member, Gold and Titanium.

Access ready-to-use marketing assets, campaign materials and badges at the enhanced Intel® Partner Marketing Studio that launched in October 2019.

Intel has used a combination of information provided by you and our field personnel, as well as public data, to determine your role in the programme. Most partners will qualify for a single role that best matches their business model; however, your Partner Admin may submit a request for additional roles, if desired.

For more information, go to the 'Explore New Intel® Partner Alliance Value' section of the programme page.

Intel® Partner Alliance revenue and training requirements have been used to determine your tier. We have extended the traditional 12-month measurement period for Intel® Technology Providers to 18 months (01 January 2019 – 30 June 2020) to determine your initial tier at the new programme’s launch.

For more information, go to the 'Explore New Intel® Partner Alliance Value' section of the programme page.

Membership requirements vary by role and region. For details of the requirements for your area of interest and country, go to the 'Explore New Intel® Partner Alliance Value' section of the programme page.

Partner benefits vary based on role, tier and region. For detailed information for your company’s benefits, visit the 'Explore New Intel® Partner Alliance Value' section of the programme page.

Intel® Partner Alliance will assign a new account number for your company to identify your engagement with our new programme, to process and track points activity, and to suggest content that fits your needs. You will find your new account number on Intel® Partner Alliance Partner Portal, available at programme launch.

At the launch of Intel® Partner Alliance, points balances and redemptions will be managed through the Intel® Partner Alliance Partner Portal. Attempts to log on to a current partner programme will be redirected to the Intel® Partner Alliance onboarding site, where you will be able to activate your Intel® Partner Alliance account. Current partner programmes include:

• Intel® Technology Provider
• Intel® Solutions Alliance
• Intel® Cloud Insider Programme
• Intel® FPGA Design Solutions Network
• Intel® FPGA Partner Programme

Partners who do not activate their Intel® Partner Alliance account may continue to accrue points until and including 31 March 2021 and redeem points until and including 30 June 2021.

No. You will still contact your Intel Field Representative or Intel Customer Support at programs@intel.com.

Contact your Intel Field Representative or Intel Customer Support at programs@intel.com.

Contact your Intel Field Representative or Intel Customer Support at programs@intel.com.

Contact your Intel Field Representative or Intel Customer Support at programs@intel.com.

Contact your Intel Field Representative or Intel Customer Support at programs@intel.com.

Contact your Intel Field Representative or Intel Customer Support at programs@intel.com.

In addition to the partner tier-level benefits of Intel® Partner Alliance, you can unlock even more powerful speciality benefits. Speciality benefits are designed to recognise partners with a deep expertise in a strategic segment. These benefits can help partners get a competitive advantage in supplying complete solutions to their new and existing customers. Current examples of specialities include:

• Artificial Intelligence (AI)
• Cloud Data Centre
• Enthusiast PC
• High-Performance Computing (HPC) Data Centre
• Intel® Optane™ Client
• Intel® Optane™ Data Centre

To qualify, partners must meet the requirements for speciality membership status.

Intel® Partner Alliance communities give you access to additional IoT, Cloud and FPGA content, including training recommendations, sales recommendations and invitations to events. You can join one or more of our communities through the Partner Portal. Please note that the Cloud community is limited to partners with a cloud business model.

The Intel® Solutions Marketplace is an advanced online platform to drive collaboration and co-creation in a new data-centric landscape. Partners that have posting access can create shop fronts, post offerings and showcase them to enterprise end customers. For partners that don’t have posting access or business end-users, Intel® Solutions Marketplace is a vast resource in which to network with industry providers and discover offerings to meet their business needs.

Visit Intel® Solutions Marketplace ›

We are transforming our training offerings in Intel® Partner University. The advanced learning centre features an industry-leading curriculum and specialised training paths. Intel® Partner University will deliver training opportunities that are picked just for you, based on your interests and expertise. As you explore the curriculum and earn new competencies, you will be able to share your expertise with your customers to be recognised for your 'Pro' status by displaying badges on your marketing and social channels.

Visit Intel® Partner University ›

Intel is streamlining partner account structures to better reflect the way your company does business with Intel. As part of these efforts, we will be grouping your company locations by country. The updates will offer you a better picture of the full scope of your business engagement with Intel and provide a more accurate reflection of your revenue, training credits, points and more.

Yes, if your accounts are grouped in this way, you will see this information.

As we move into the Intel® Partner Alliance structure, we will transition all primary contacts set up in your accounts today into a new role called Partner Admin. Once we launch Intel® Partner Alliance, the Partner Admin(s) will be able to determine who in your company has administration rights.

Benefits will accrue for all locations at the partner account group level. The Partner Admin(s) will be able to determine how benefits are used for your account.

When you review the Partner Portal, you will see the amalgamated total of the revenue, points and training credits for all the locations associated with your account grouping. This will offer you a better picture of the full scope of your business engagement with Intel.

On an exception basis, we can group large accounts worldwide or by line of business; however, revenue and benefits would still be tracked and paid by country.

Contact your Intel Field Representative or Intel Customer Support.

Contact your Intel Field Representative or Intel Customer Support at programs@intel.com.

Intel is streamlining partner account structures to better reflect the way your company does business with Intel. Where your company has multiple locations within a country, we may be grouping these locations. This change will give you a better picture of the full scope of your business engagement with Intel and provide a more holistic view of your revenue, training credits, points and more.

Anyone with the Partner Administrator role will be able to see all information relating to the grouped accounts, including revenue contribution, benefits, contact details, roles and responsibilities, and will be able to administer most aspects of your membership.

As we move into the Intel® Partner Alliance structure, we will transition all existing primary contacts set up across your account locations today into a new Intel® Partner Alliance contact role called 'Partner Admin'. Once we launch Intel® Partner Alliance, the Partner Administrator(s) will be able to determine who in your company has administration rights.

Anyone with the Partner Administrator role has full administration rights for their account including assigning roles to other contacts within their company and points spending.

Benefits will accrue for all locations at the partner account group level. The Partner Administrator(s) will be able to determine how benefits are used for your account. Companies will need to determine, for example, who manages the Points benefit or Solutions Marketplace for their account group.

Partner Administrators will see the amalgamated total of the revenue, points & training credits for all the locations associated to your account group, enabling a better picture of the full scope of your company’s business engagement with Intel.

Partner Administrators will have the visibility to see all locations within the account group. This information can be seen by reviewing the recorded revenue within the Intel® Partner Alliance Portal. If you have questions about your account group, please contact your Intel Field Representative or Intel Customer Support.

On an exception basis, we can group large accounts worldwide or by line of business.

Contact your Intel Field Representative or Intel Customer Support.